I'm not sure about sending new users to a place full of questions but without answers yet... I think that getting into stack exchange would be great for new users, but only once it is done. Before that, it is those who are not new who need to carry the burden of getting us there.So we should start pointing new users there, right? Get their perspective on the questions? Maybe this can be one of the first email campaigns or part of one?
Maybe once we are at 60 we can do a push for the additional ones? With that target completed it is easier to communicate what we need: votes on questions.