PRE PROPOSAL - DASH INDIA - PROMOTING DASH USE FOR CRYPTO REMITTANCES TO INDIA,
PROJECT SUMMARY
India is the world’s largest Remittance Market and amongst the fastest growing major economies in the world (+7.4%). Every year, Indians send nearly $65 Billion back home and pay $5 Billion in Remittance Fees alone to services like Western Union and Banks.
By Utilizing Dash to send Remittances to India, users can not only save significantly on fees but also send money quickly. However, many users, especially in India shy away from using Crypto due to lack of awareness and low trust in Crypto.
To increase awareness and develop confidence, the Dash India team has developed Remitdash.Com, a one stop platform with educational content around remittances and a full fledged guide. We have developed two animation-style videos in Hindi and English to educate users about Dash In India. Our work has also been noticed by Dash Force News Recently.
This project also furthers our mission of building a Dash empowered India Community. We propose to take our work further and conduct a remittances workshop, develop more educational content in regional languages and drive public awareness for Dash in India through a mix of online and offline methods.
We hope to receive your support to increase the reach of Dash in India and build a large community of Dash users for Remittances.
PROJECT AIMS
PROGRESS SO FAR
Our work thus far has centred around creating educational content for new users, creating high quality video and animation and Researching the Indian Remittances market.
Here is a brief synopsis of our work:
- Research : Our team has researched the Indian Market and compiled an exhaustive research report on the Indian Remittance Market and its various segments. The report takes a closer look at the different segments of the Indian Markets and lays out an action plan for the Dash Community to target the Freelancing Industry. The research report can be accessed HERE
- Explainer Videos: We created two explainer videos about Dash in two different languages that explain remittances to new users. The videos explains the remittance process to new users and walks them step by step.
- Media + Social Outreach: We were recently covered by Dash Force News and have given interviews to two important crypto magazines. The Dash Force News article can be viewed here :
https://www.dashforcenews.com/dash-india-strives-to-improve-remittances/
Dash India’s Twitter handle can be seen at:https://twitter.com/DashIndia
- Remitdash Platform : To promote the use of Remittances in India, we created the Remitdash.Com to collate all information on one platform for users. We intend to build this platform in more languages to cater to every large segment of the Indian Population
- Step by Step Remittance Guide: We created a full Remittance Guide to explain how remittances work to new users. This enables users to understand the entire process and proactively address doubts users might have. This guide can be accessed on REMITDASH.COM.
THE MARKET
India is the world’s largest Remittance market. With a 25 Million strong expatriate population, Indians send back $2800 every year on average.
According to a World Bank study, the median cost of transferring money has remained nearly constant at 7.2% making money transfer a 5B/yr market in Fees Alone for transfer companies like MoneyGram and Western Union and Banks (via Wire Transfer).
With an additional tax of 12.36% on remittance charges, making traditional remittances even more expensive to process. This makes the overall cost of sending money significantly higher than World Bank’s Sustainable development goal of 3%.
CRYPTO REMITTANCES TO INDIA : THE OPPORTUNITY FOR DASH
With a population similar to the entire continent of Africa and rapid penetration of internet through low fee 4G Data plans, India is on the cusp of a mobile-first internet revolution. While money-transfer technology has remained stagnant, the growth of blockchain currencies has created an exciting alternate path for money transfer, leap-frogging existing channels.
A small set of early adopters have taken to Crypto, mainly Bitcoin, to remit money. While Bitcoin has a clear headstart in terms of awareness and adoption in India, Dash is far better suited to facilitate Remittances than Bitcoin. Dash is instant, private and costs a negligible amount of money to send. By building trust in users, Dash can capture a piece of this large and lucrative market and gain strong adoption in the process.
BUDGET BREAKDOWN :
ABOUT US :
Supreet Raju is an Education Design consultant, working at the intersection of Consumer Internet marketing and Learning Design. She holds a Bachelors of Design degree from the prestigious NIFT, New Delhi and a Gold Medalist from the 2010 batch, an honour accorded to the top student across 8 Centres of Excellence nationally.
She specializes in marketing through developing Educational programs for technology and helping new users understand things better through compact online learning.
Please click here to view my Linkedin profile.
FAQs :
Q1. Is it possible to buy and sell Dash in India?
A1. Yes, Dash can directly be traded for fiat on local exchanges and trading desks like WazirX and Buyucoin. It can also be easily converted to Bitcoin/Ether and sold on exchanges like Remitano,
Localbitcoins.com and
Localethereum.com.
Q2 What is the current legal status of crypto-currency in India?
A2. Crypto-currency remains the subject of active debate in public, regulatory and legal discourse. A petition is currently pending before the Supreme Court of India challenging the RBI advisory to banking institutions mandating roll-back of support to exchanges. The RBI has also apppointed a high level committee to understand crypto currency and develop a draft policy to regulate it. As such, crypto adoption has progressed unabated at the grassroot level and India accounts for 10% of the total crypto trade.