International Broadcast TV advertising campaign - 10 Languages

DEMOincubator_Escrow

DEMOincubator_Escrow

Member
This is a proposal to fund production of a broadcast television commercial. Television quality content has been missing during many conversations focused on Dash's worldwide exposure.

My team was approached by a group on Masternodes who requested that we put together a project to address this gap in our advertising.

The MNs requested:
1. A team, built from top commercial production talent.
2. A script written to address the strengths of Dash, as well as to show in a simple manner the benefits of a Dash payment system.
3. A relatable scenario which would be easily understood by an international audience.
4. A quality of production which matches the goal of National/International television broadcast.
5. A legally secure execution of contracts with all parties involved in order to facilitate full acquisition of broadcast rights.

I am pleased to announce that my team has worked hard to create this dream team from within the TV marketing and production industry.

Please review the attached documents created by our New York City-based team. You will notice that our team is comprised of artists whose work can be seen in the commercial content of large, multinational corporations.

We have provided complete details of every aspect of the production schedule, budget, expectations, etc.

@DashRacer will be on location during production to ensure that the execution, expectations, and capital are maximized to the greatest benefit for Dash.

We will, initially, focus on English and Spanish. A native Venezuelan was hired to ensure the language used will attract and engage accurately within an area of Dash focus.

Other languages already scripted:
Korean
Arabic
French
Russian
Chinese
Japanese
Hindi
Portuguese
Croatian

Please enjoy the script and we look forward to engaging the Dash community regarding "Dash Coffee Shop" National/International Broadcast TV advertisement.


ADDITIONAL TEAM MEMBERS

Editor - Jason Yantz
https://www.ispot.tv/ad/wS2Q/mens-wearhouse-the-tailor
http://www.choppernyc.com/#/mcdonalds-1/
http://www.choppernyc.com/#/moto-z-jbl-soundboost/

Color - Milan Boncich


Line Producer - Tara Bassim
https://www.youtube.com/watch?time_continue=2&v=xryBS4TRvGQ
https://www.tarabassim.com/work/#/bugaboo-move-freely/


Director of Photography - Greta Zozula
https://www.youtube.com/watch?v=P5mm9MhsZL0&feature=youtu.be
https://www.youtube.com/watch?v=w-QNVL75ovM&feature=youtu.be
https://www.youtube.com/watch?v=0SgmfccpB34&feature=youtu.be
http://www.gretazozula.com/nycb


Composer - Jason Payne
https://vimeo.com/137285474
https://vimeo.com/255448840#at=20
https://vimeo.com/239021555#at=19
https://vimeo.com/220716510#at=18


Casting Director - Brooke Thomas
https://www.youtube.com/watch?v=5SrN29jfAO8
https://www.youtube.com/watch?v=IIcSqB71lmU
https://www.youtube.com/watch?v=KdN-01jTHC0
https://www.youtube.com/watch?v=EnFHuuCLsq4



img%5D

Y24AF8A

script>

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D

img%5D
 
Last edited:
Hey, your work is fabulous. Considering that many social media platforms prohibit the advertising of cryptocurrencies, this could be a great idea to take the initiative within the market. I would like to see your complete pre-proposal: public to reach, objectives, budget ... to appreciate in more detail the viability. But, definitely, I would like to see a Dash advertisement created by you. You Count with my support. Greetings from Guayana Venezuela and much success.
 
CarlosTrujillo said:
Hey, your work is fabulous. Considering that many social media platforms prohibit the advertising of cryptocurrencies, this could be a great idea to take the initiative within the market. I would like to see your complete pre-proposal: public to reach, objectives, budget ... to appreciate in more detail the viability. But, definitely, I would like to see a Dash advertisement created by you. You Count with my support. Greetings from Guayana Venezuela and much success.
Click to expand...

¡Hola Carlos y muchas gracias para tu apoyo!

You were very quick in your post. Please notice that we have now completed the upload of all information requested.

Regards,

DashRacer
 
Those samples videos are just amazing! Can't wait to watch the part 2 of the commercial (Tiffany drops out Bitcoin and pay her mocha frap with Dash!!). Btw I loved the buzz issue, lol.

This ad will help a LOT to other educational proposals, It has to be posted in every Dash website.

Awesome.
 
Last edited:
i think we should reming ppl about Dash improvement over fiat first.... is attacking btc at mainstream media a good idea ?
 
noobtrader said:
i think we should reming ppl about Dash improvement over fiat first.... is attacking btc at mainstream media a good idea ?
Click to expand...
I wouldn't consider this attacking at all. We are actually telling the truth. We are also honestly portraying areal-world comparision of two transactions.

Being honest cannot be an attack. IMHO

With our experience of "boots on the ground" for dash... this story and true depiction needs to be told.

Regards,

DashRacer
 
massive YES from me - very high quality approval! We need more of this type of exposure.
26vzms.jpg
 
JOL said:
To valorize by lowering another is small and unworthy of Dash.
Click to expand...

Jol,

Please see my response above. We will not be lowering another. Simply stating factual information.

BTW: I only thought of you when signing off on the French script ;)

Best wishes my friend,

DashRacer
 
DashRacer,

I mean trolling Bitcoin for give a value to Dash, it not acceptable way off doing thing from my point of view. Dash is biger than that.
Why hurting Bitcoin maximalist ?

I dont want to paied for starting a war with Bitcoin supporter. Just show what Dash can do, every smart peaple come to Dash from Bitcoin with it. Tel them they do the bad choise with Bitcoin and they became Bitcoin Maximalist and anti troll from Dash.

Edit : When the proposal owner and the escrow service hes the same personne, ... how to tel this in English... in French, "c'est une l'escroquerie" from my point ofview

Peace.
 
Last edited:
I tend to agree with JOL here. I would make sure to be careful how we portrait bitcoin. I believe the message we want to pass is: "Bitcoin is great, isn't? You know what is even greater? Dash". If you want to talk about facts, then I don't think it will be perceived positively to use a past transaction value as reference. Current median fees for BTC is ~20 cents. Average is $1.5.
 
I like the idea of the video advert and I believe you have a good team to make it happen, however, I don't actually like the idea you have portrayed, either way she is paying more for her coffee using Dash over Fiat and all we are saying is that Dash is better than BTC.

If you were to keep with the same coffee shop theme, why not have two people travelling abroad, maybe on a long haul flight with a stop over in a third country, one person has to convert their Fiat to the other countries currency whilst the other just pays quickly and easily with Dash in all 3 countries. Could even have a third person who pays using their debit card in all 3 but then is stung by charges that they didn't even think about.

My thought is this is selling the benefits of cryptocurrency for the normal user rather than just belittling BTC.
 
Yeah I can appreciate that, I was just trying to think of a way to promote the benefits of crypto over Fiat, possibly could look at something like merchants fees, a coffee could be cheaper when purchased with Dash than Fiat as the merchant has to pay a bunch of transaction fees and licensing fees for the card machine etc (at least in the UK, not sure exactly on fees in other places) or maybe on setup, if you were to open a coffee shop it would be much quicker, cheaper and easier to accept Dash than card payment via a card machine?

I do appreciate that I have no experience at all of video advertising and my ideas might not work at all on a video, they are literally just idle thoughts I have had on the matter!

As I said before, I do think you have a good team and the videos done by the team look awesome so on that side I am all for this propsal, I am just not sure on the message of the video.
 
Last edited:
You must log in or register to reply here.
Back
Top