Since AndyDark has taken initiative the website developments seems to be finally moving in the right direction. I made myself available to everyone involved but they were kind enough not to request too much of my time and experience so far. At this point I want to stress the following:
“SEO does produce results indeed and good SEO work can make the difference between a successful website and a mediocre one, but whenever possible, a web site should be designed to be Search Engine friendly as a fundamental concern. For maximum efficiency in Search Engine Optimization efforts, business managers, developers and marketers should work together, from a web site’s inception and technical and visual design and moving throughout its development lifetime. When a preexisting web site is designed in a way that poses problems for search engines, search engine optimization can become a much larger task,” is still a relevant quote from my ancient SEO book, SEO Facts and Fiction: Optimize your Website and Reap the Rewards.
All I can say at this point is to reiterate:
-- As an SEO expert in our community I am always available to help;
-- If Dash represents “Digital Cash” its IA (Information Architecture) has to keep this in mind i.e. its Man Nav Menu must have “digital cash” term in it so the structure goes
https://www.dash.org/
https://www.dash.org/digital-cash/
https://www.dash.org/digital-cash/articleorpage1
https://www.dash.org/digital-cash/articleorpage2
the same stays for Instant Transactions / Investment / Privacy etc., so:
https://www.dash.org/instantx/ or
https://www.dash.org/instant-transactions/
https://www.dash.org/instant-transactions/articleorpage1
https://www.dash.org/instant-transactions/articleorpage2 etc.
https://www.dash.org/investment/articleorpage1
https://www.dash.org/privacy/
https://www.dash.org/privacy/articleorpage1
…
etc..
One can not really "optimize" for Digital Cash if it is not a prominent feature in the site's IA.
My SEO Audit of the dash.org @ http://document.li/W9gZ on pages #6 to #8 (INFORMATION ARCHITECTURE (IA) / URL STRUCTURE) discusses this issue in more detail.
“SEO does produce results indeed and good SEO work can make the difference between a successful website and a mediocre one, but whenever possible, a web site should be designed to be Search Engine friendly as a fundamental concern. For maximum efficiency in Search Engine Optimization efforts, business managers, developers and marketers should work together, from a web site’s inception and technical and visual design and moving throughout its development lifetime. When a preexisting web site is designed in a way that poses problems for search engines, search engine optimization can become a much larger task,” is still a relevant quote from my ancient SEO book, SEO Facts and Fiction: Optimize your Website and Reap the Rewards.
All I can say at this point is to reiterate:
-- As an SEO expert in our community I am always available to help;
-- If Dash represents “Digital Cash” its IA (Information Architecture) has to keep this in mind i.e. its Man Nav Menu must have “digital cash” term in it so the structure goes
https://www.dash.org/
https://www.dash.org/digital-cash/
https://www.dash.org/digital-cash/articleorpage1
https://www.dash.org/digital-cash/articleorpage2
the same stays for Instant Transactions / Investment / Privacy etc., so:
https://www.dash.org/instantx/ or
https://www.dash.org/instant-transactions/
https://www.dash.org/instant-transactions/articleorpage1
https://www.dash.org/instant-transactions/articleorpage2 etc.
https://www.dash.org/investment/articleorpage1
https://www.dash.org/privacy/
https://www.dash.org/privacy/articleorpage1
…
etc..
One can not really "optimize" for Digital Cash if it is not a prominent feature in the site's IA.
My SEO Audit of the dash.org @ http://document.li/W9gZ on pages #6 to #8 (INFORMATION ARCHITECTURE (IA) / URL STRUCTURE) discusses this issue in more detail.