DirtyExpert
Member
I think from a practicality standpoint(in the US market) and to get the most out of every advertising dollar I believe that a moderate campaign targeting our fellow citizens without bank accounts. In different ways of course but I think I could actually make an impact, a perceptible change in the homeless community of a city like Fresno, Ca. Population of 1.5 million with just .5 coins of the top 25 by usd value per month and never lose possession of the coins. The marketing potential is unbelievable and can be used to create free advertising. Almost like the old frozen quarter or tape on a five dollar bill in a vending machine. I use the homeless community scenario because it provides good humanitarian cover to the exploitation of a segment of the population. Think of it this way, how many problems has mankind been tasked that have proven unsolvable? Very few, that analogy went over terribly here irl, by the way... show me a problem and I will show you a solution. Cost is generally a measure of the efficiency of the engineer. Using the two main (perceived) groups of people without an account at a financial institution I would use simple reverse psychology on one and the intense desire to be helpful to get the other to comply. The media would be compelled to participate ensuring adoption of the proposed solution. Its outward appearance of success(regardless of performance) would start banks providing the products to compete. Thus bootstrapping the homeless to whatever constitutes a compromise between society as a whole and those that do not wish to accept civilization. Long story short I think the future lies in crowd sourcing and we all know the beauty of crowd funding. Lets make it "socially responsible" to carry our digital wallets stocked with plenty of minute amounts of crypto-currency and create real world scenarios where the bottom-feeders will compete for the opportunity to provide us with really cheap advertising. I'm sorry for being overly vague and rambling here, but I hope I have caused at least one bum to crawl out of his box... Pun Intended
Respectfully Submitted,
Randy Vetter
Respectfully Submitted,
Randy Vetter