Matt Chambers
New member
Disclosure, Inc. (DISC) Executive Summary - January 20, 2018
WHAT
do we do?
DISC is a Cryptocurrency Index Fund.
HOW
do we do it?
DISC provides a means of transacting fiat for crypto, and then allows investors to purchase the DISC Coin, which is a combined allocation of the top 30 cryptocurrencies by market capitalization (DASH included of course).
WHO
do we serve?
We serve the DASH Community and we serve Accredited Investors in the US and Globally.
WHY
DEFINE CUSTOMER PROBLEM
The Cryptocurrency Market has substantial barriers to entry for investors that are not technologically sophisticated, and for investors that would rather hire professionals to handle the operational processes involved in investing in the Crypto Asset Class.
DEFINE SOLUTION PROVIDED
DISC allows investors liquid access to Cryptocurrency Markets with the goal of long-term capital appreciation and market diversification. DISC proposes to utilize DASH as the entry point for all fiat to crypto conversion, thereby increasing demand and liquidity for DASH.
REVENUE
PRICING + BILLING STRATEGIES
DISC operates as a traditional legacy ETF, and charges clients a management fee of 05% per month in Assets Under Management.
INCOME STREAMS
Fee based, Assets Under Management.
MARKETING
CUSTOMER REACH STRATEGY
Traditional marketing to high net worth individuals and institutions, and specific web-based marketing strategies, and the DASH Community.
REFERRAL GENERATION STRATEGY
Referrals are accepted and encouraged and will be negotiated on a case by case basis.
COMPETITION
TOP COMPETITORS
Bitwise, Bit20, Crypto20.
OUR COMPETITIVE ADVANTAGE
Proof of concept, trading and technology background, and early adopter advantage.
METRICS
SUCCESS MILESTONE MARKER 1
Beta DISC coin deployment March 2018.
SUCCESS MILESTONE MARKER 2
Public release of DISC coin May 2018.
SITUATIONAL ANALYSIS (SWOT)
INTERNAL FACTORS
STRENGTHS ( + )
WEAKNESSES ( – )
Traditional knowledge of financial markets and trading.
Need to recruit a strong executive team with additional experience.
Proof of concept and in depth knowledge of Crypto.
This is our first Cryptocurrency Index Fund.
Technical expertise in coding and management of development teams.
Minimal initial operating capital.
Strong legal compliance with all regulatory requirements.
Lack of institutional investors for the Fund.
EXTERNAL FACTORS
OPPORTUNITIES ( + )
THREATS ( – )
Early adopter advantage.
Competition from larger competitors.
The Crypto Market is on the precipice of realizing mass adoption.
Regulatory impediments.
Traditional investors in financial markets are looking to Crypto for diversification and increased yields.
Crypto market volatility and potential price decline.
WHAT
do we do?
DISC is a Cryptocurrency Index Fund.
HOW
do we do it?
DISC provides a means of transacting fiat for crypto, and then allows investors to purchase the DISC Coin, which is a combined allocation of the top 30 cryptocurrencies by market capitalization (DASH included of course).
WHO
do we serve?
We serve the DASH Community and we serve Accredited Investors in the US and Globally.
WHY
DEFINE CUSTOMER PROBLEM
The Cryptocurrency Market has substantial barriers to entry for investors that are not technologically sophisticated, and for investors that would rather hire professionals to handle the operational processes involved in investing in the Crypto Asset Class.
DEFINE SOLUTION PROVIDED
DISC allows investors liquid access to Cryptocurrency Markets with the goal of long-term capital appreciation and market diversification. DISC proposes to utilize DASH as the entry point for all fiat to crypto conversion, thereby increasing demand and liquidity for DASH.
REVENUE
PRICING + BILLING STRATEGIES
DISC operates as a traditional legacy ETF, and charges clients a management fee of 05% per month in Assets Under Management.
INCOME STREAMS
Fee based, Assets Under Management.
MARKETING
CUSTOMER REACH STRATEGY
Traditional marketing to high net worth individuals and institutions, and specific web-based marketing strategies, and the DASH Community.
REFERRAL GENERATION STRATEGY
Referrals are accepted and encouraged and will be negotiated on a case by case basis.
COMPETITION
TOP COMPETITORS
Bitwise, Bit20, Crypto20.
OUR COMPETITIVE ADVANTAGE
Proof of concept, trading and technology background, and early adopter advantage.
METRICS
SUCCESS MILESTONE MARKER 1
Beta DISC coin deployment March 2018.
SUCCESS MILESTONE MARKER 2
Public release of DISC coin May 2018.
SITUATIONAL ANALYSIS (SWOT)
INTERNAL FACTORS
STRENGTHS ( + )
WEAKNESSES ( – )
Traditional knowledge of financial markets and trading.
Need to recruit a strong executive team with additional experience.
Proof of concept and in depth knowledge of Crypto.
This is our first Cryptocurrency Index Fund.
Technical expertise in coding and management of development teams.
Minimal initial operating capital.
Strong legal compliance with all regulatory requirements.
Lack of institutional investors for the Fund.
EXTERNAL FACTORS
OPPORTUNITIES ( + )
THREATS ( – )
Early adopter advantage.
Competition from larger competitors.
The Crypto Market is on the precipice of realizing mass adoption.
Regulatory impediments.
Traditional investors in financial markets are looking to Crypto for diversification and increased yields.
Crypto market volatility and potential price decline.